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Custom WordPress Themes

for Niche Solopreneurs, Small Businesses, and Professional Firms

Modern Theme

Fully responsive themes for mobile and desktop – and everything in between.

Your Design

Theme development from Photoshop, Figma, Sketch files or convert your existing website to WordPress.

The Features You Need

Save thousands of dollars with the right professional plugins or custom coded solution.

Build a WordPress Website Tailored for Your Niche

Website development is changing and especially with WordPress.

While it is easier than ever to make a website, competition online is fierce.

Laser-focus is essential if you want to bring your brand, organization or content online to your ideal audience.

WordPress features like the new Block Editor (Gutenberg), Block Patterns, Custom Blocks, plugins and API integrations helps you build a website that connects with your audience your way.

Website Development – The Easy Way

Website Goals

In our initial consultations, I’ll show you, in concrete terms, how your new website features helps you build an audience, drive sales or engage a community. You’ll know what makes or breaks your online efforts and how to grow.

Design & Content

Whether you already have a graphic design ready for your website or need one asap, I’ll help you start simple and iterate improvements starting from your strengths.

Focused Revisions

We’ll use milestones and check-ins so you can provide me with valuable input during the project. I’ll make sure your website is built to achieve your goals online.

Test and Launch

After beta testing with automated tools and real humans, I’ll show you how to launch your site with best results and what user feedback you should listen to.

Website Support

My custom themes come with up to 12 months of free support. If WordPress updates cause any bugs, I’ll fix them, free of charge. To keep your site running smoothly, I can teach you the basics of keeping your WordPress site healthy, or I offer support only when you need it.

Frequently Asked Questions about WordPress Themes

Focus your on how to make your business viable with a simple website (for now).

So that means:

  • Don’t go into debt to launch your website: use simple theme like WordPress’ default 2021 Gutenberg theme with a few customization or even a premium theme (under $100) that suits your needs).
  • Create a content strategy so you can reach your target audience
  • Get feedback on your products or services as quickly as possible
  • Use your site to build an email list
  • Test your offers
  • Understand what makes your business profitable and cut out everything else (for now)

I can provide you with consulting on how to use WordPress to help you get started. Drop me a line to find out more.

If you’re a growing small business, have a professional practice or have a website that needs custom development to offer certain extras to your clients, you should definitely invest the time and resources to hire a website designer to give your website a design consistent with your brand.

My Custom Theme packages do not include website design, unless you choose the Niche Solopreneur package, which offers a semi-custom design. Normally, I’ll take digital designs and convert them into a WordPress theme.

So here’s what you do to save time and money:

  • make a list of the top 5 things your site should do well for your business (in order)
  • put together a list of 5-10 websites in your niche that you admire
  • list the top 3 things that those websites do well to stand out
  • let me take it from there to develop a semi-custom theme based on those highlights

That way you can focus on getting your content, copy writing, photos, assets, and landing pages ready along with your marketing plan.

I’ll make sure your website looks great and fits your niche.

But you need to build your business first.

The Niche Solopreneur package gives you fast loading WordPress theme for your niche. You get to customize the site with your logo, brand colours and images.

However, to save you time and money, I will rely on proven design patterns based on your niche.

This means you can spend more time on marketing your business online with SEO, content creation and building relationships, instead of sinking your time and money into customization that you don’t need yet.

You get a clean design and the functionality you need to suit your business with solid and reliable plugins for bookings, portfolios, reviews and testimonials, and small eCommerce shops.

You bet! I can provide a detailed proposal that lays out the scope of work clearly, what you can expect from working from me, and our working contract for you to review.

A clear contract between you and me is the best way to kick off a successful web development project.

We can address any extra features you want beyond the main package, discuss timelines, milestones and what happens if things don’t go as expected.

I won’t lock you into a long-term theme or maintenance contract. If you need extra help to keep your business website running smoothly or want to improve it, feature by feature, we can work that out separately.

No. But if you need some help with a site built with a page builder plugin, I can help.

Many developers use page builders to develop themes. In general, I’ve found that most websites built with them are bloated and lack the focus and character of a custom theme.

They can be quite complex for you the site owner to maintain – or for anyone you’ve hired to help you create and update content. And you’ll always be reliant on a third party plugin for displaying your content.

I can tell you more about the pros and cons of using a page builders vs a lightweight theme with the built-in WordPress Block Editor in a consultation. Let’s chat about your project!

A custom theme built on a solid framework will have fewer potential conflicts, needs fewer 3rd party plugins, and is less prone to maintenance issues in the future.

Yes, definitely.

I can provide you with a quote after seeing the content you want to carry over and whether you need any changes in how your site looks and functions.

We should first discuss why you’re thinking of changing platforms and what you hope to gain from the switch.

Unlike other developers who may not support a custom theme once they complete it for a client without charging additional fees, I offer free theme support for 12 months.

What does that mean?

Theme support covers:

  • Fixes or tweaks if a core WordPress update impacts the theme (usually in a minor way)
  • Any conflicts with essential and popular plugins

Theme support does not include:

  • New feature requests
  • Custom integrations with other plugins such as wooCommerce, LearnDash, MemberPress, and others (those plugins will work just fine with your custom theme, by the way)
  • Adjusting the current design or layout once the theme is completed

Rest assured that I’ll build you a theme that grows with your business and is easy to maintain.

WordPress Website Development Packages

Niche Solopreneur


Fixed Price: 2 payments

Semi-Custom WordPress Website for Solo Entrepreneurs.

Get your website up quickly with the absolute essentials to thrive in your niche.

What you’ll get:

  • Semi-Custom Theme Design
  • Your Logo and Color Scheme
  • Mobile-first design
  • Modern design patterns
  • Home Page layout
  • 3 Additional Page templates
  • Blog page and Post layouts
  • Content Upload and Optimization
  • Easily set fonts, colours, and layout
  • Accessible, Secure and Fast

Solopreneur Kit:

  • On-Page SEO (7 pages)
  • Yoast SEO
  • SEO Analytics Set-Up
  • 1 Round of Revisions
  • 12 Months Free Theme Support


Small Business Pro


Fixed Price: 3 payments

Custom WordPress Website for Small Business and Non-Profit Organizations

Build your business online with a fast, secure and reliable WordPress website that will grow with you.

What you’ll get:

  • Custom WordPress Theme
  • Mobile-first design
  • Custom Home page layout
  • 1 Custom Landing Page template
  • 5 Page templates
  • Custom Blog and Post pages
  • Content Upload and Optimization
  • Accessible, Secure and Fast

Small Business Kit:

  • On-Page SEO (up to 10 pages)
  • RankMath or Yoast SEO set-up
  • SEO Analytics Set-Up Reports
  • 2 Rounds of Revisions
  • Site training call
  • Plugin training call
  • 12 Months Free Theme Support


Business Elite

from $4550

Get a custom quote.

Custom Theme Development for premium businesses that want to stand out from the crowd.

Get full control over your branding, site interactions, and user experience.

What you’ll get:

  • Convert Digital Design Files into Custom WP Theme
  • 5+ page templates & block patterns
  • Custom landing pages
  • Ready for pro plugin integrations
  • Custom coded site features
  • Optimized for speed
  • Pro security plugins and hardening
  • Optimized for accessibility

Business Elite Kit:

  • On-Page SEO (15 pages)
  • Staging Site for testing
  • RankMath or Yoast SEO set-up
  • SEO Pro Analytics Set-Up
  • 3 Rounds of Revisions
  • Custom WordPress Admin Dashboard
  • Developer documentation
  • 12 Months Free Theme Support


  • Get a quote for website graphic design
  • $75 for additional On-Page SEO (per page)
  • Get quote for 3rd party app and API integrations

Need some guidance?

I offer free consultations and paid comprehensive audits with that give you the steps you need to take to improve your website and your business online.